Lakewood, Colorado-based Natural Grocers has introduced three new varieties of its organic mustard to the company’s house brand.
Customers looking for an organic condiment upgrade can choose Natural Grocers Brand Organic Mustards in three flavors: yellow, spicy brown and dijon.
“Our house brand is part of our family legacy. It’s an additional step towards providing our customers with premium quality at affordable prices,” said Raquel Isely, VP of marketing for Natural Grocers.
“We choose products and vendors that represent the values that have guided our company since 1955 – values that support small farmers, family businesses and environmental stewardship. Our new mustard varieties are no exception.
“These delicious recipes were brought over from Germany in 1905 by a family that had a passion for the craft of mustard making. In the early days of their history, our producing partner rolled out the horse and buggy, going door-to-door selling savory condiments. Four generations later, making food more flavorful is still their family business. What a legacy to bring to our customers.”
These certified organic and naturally non-GMO condiments join the Natural Grocers Brand Products line, established in 2016, which includes more than 800 products, available at Natural Grocers stores.
The organic dijon mustard and spicy brown mustard are available in 9-ounce jars and are certified organic, naturally non-GMO, vegan, gluten-free and kosher with no artificial colors, flavors or preservatives. Its organic yellow mustard is available in 10-ounce, easy-to-squeeze bottles.
Recent additions to the Natural Grocers Brand Product line include items such as five new varieties of wild-caught, sustainably harvested Natural Grocers brand canned seafood.
