Gelson’s has introduced a new Winemaker Series in partnership with Heidi Barrett.
Known as the “First Lady of Wine,” Barrett played a role in the 1992 creation of Screaming Eagle wine, which earned two 100-point scores from wine critics.
In partnership with Gelson’s, she has created a rich, ripe red blend that is a combination of Syrah, Petit Sirah and Cabernet Franc and has distinctive aromatics, as well as berry and plum flavors.
“When Gelson’s approached me to collaborate with them for their new Winemaker Series I did not hesitate. Our shared high standards of excellence and commitment to delivering only the best quality products are perfectly aligned,” Barrett said.
John Bagan, president and CEO, agreed.
“We are truly proud of this collaboration with Heidi Barrett, reflecting the attention to detail and quality that Gelson’s prides itself on,” he said. “Working with Heidi is just the beginning. We look forward to expanding the series with other renowned winemakers.”
The select wine is available in all stores or online on shop.gelsons.com.
About Gelson’s
Gelson’s is a collection of food and beverage markets that has 28 locations throughout Southern California. They feature the full amenities of a traditional grocer with the personalized service and tailored offerings of a neighborhood shop.
Each store offers a range of produce, meat, seafood, bakery and floral items, as well as chef-crafted signature and seasonal recipes from Gelson’s Kitchen, including deli to-go and catering. Shoppers can find a collection of local, specialty and organic products, along with favorite national brands.
Gelson’s has earned recognition for its selection of private brand products, virtual educational and tasting events and charitable and community partnerships.
Read more corporate chain store news from The Shelby Report.
