Maine-based Hannaford Supermarkets is unveiling a refreshed design across its private brand portfolio, with the updated packaging arriving on shelves in select markets and a full portfolio expansion planned across all stores in 2027. The new look is designed to make it easier for shoppers to find products, discover new items and shop with confidence […]
Category: Packaging News
Posted inGrocery Research, Featured News, National, News, Packaging News
Acosta Group Study: Shoppers Worried About Artificial Ingredients In Food
Fifty percent of U.S. shoppers are worried about health risks from artificial ingredients, chemicals and preservatives in foods, with that number rising to 79 percent among health-focused shoppers, according to a new study from Acosta Group released Feb. 24. The ingredients-focused shopper study found that 58 percent of all shoppers read labels all or most […]
Posted inPackaging News, Center Store, National, News
ProAmpac Expands Fiber Packaging Platform For Dry Food Products
ProAmpac has expanded its ProActive Recyclable RP-2000 High Barrier Series, a curbside recyclable, fiber-based packaging platform designed to replace traditional non-recyclable multilayer structures. The RP-2000 platform provides barriers to oxygen and moisture, making it suited for sensitive dry food products including oatmeal, granola, cereal, spices, snacks, dried fruits and nuts. The expansion aims to help […]
Posted inOnline Grocery Technology, Ahold Delhaize, Merchandising News, National, News, Packaging News
Ahold Delhaize USA, Circana Expand Guiding Stars Nutrition Data Access
Ahold Delhaize USA has renewed its collaboration with Circana to expand access to Guiding Stars nutrition data within Circana’s Attribute Marketplace, giving suppliers greater insight into health and nutrition trends. Suppliers participating in Circana’s Attribute Marketplace will have access to aggregated Guiding Stars data to analyze trends in star-earning foods and beverages, identify category opportunities […]
Posted inPackaging News, Beverage News, National, News
Vitaminwater Debuts Packaging Redesign, New Flavors
Vitaminwater has debuted a revitalized packaging design and introduced two new flavors to help the brand stand out in the increasingly crowded enhanced water category. The updated packaging, which started rolling out in March, features a cleaner, bolder label design with flavor-forward colors, an enlarged and stacked logo with modernized typography, and flavor descriptions channeling […]
Posted inNews, Beverage News, Center Store, National, Packaging News
PepsiCo Introduces New Corporate Brand Identity
PepsiCo is introducing a new corporate brand identity, one the company says “reflects who we are now and the future we’re building together.” “Our new identity boldly reflects who we are in 2025: a company with expansive reach, aiming for positive impact across the globe and an unmatched family of beloved food and drink brands,” said […]
Posted inBakery News, National, News, Packaging News, Snacks Brands
Lay’s Potato Chips Begins Brand Redesign With New Packaging, Recipes
Lay’s Potato Chips, a PepsiCo brand, has begun the largest redesign in its nearly 100-year history, aiming to showcase how its chips are made with real potatoes and announce it is removing artificial flavors and colors in the U.S. Lay’s works with more than 100 family-owned farms across North America, and PepsiCo sources crops and […]
Posted inPackaging News, Aldi, National, News
Aldi Debuts Largest Packaging Rebrand To Date
Aldi is debuting its largest packaging refresh to date, putting its name on every product and launching a namesake brand to make its private labels more recognizable. In response to customer feedback, Aldi-exclusives will carry the Aldi brand or a bold “an Aldi Original” endorsement. New packaging is being rolled out to store shelves. Over […]