Brookshire Grocery Co. (BGC) broke ground July 9 on a new Brookshire’s store in West Tyler, Texas, a project the company described as a hometown investment being built through local partnerships with businesses and community leaders. Company representatives, residents and local officials, including Mayor Pro Tem Petra Hawkins, gathered at the site to commemorate the […]
Category: Brookshire Grocery Co.
Brookshire Grocery Company was founded on September 1, 1928, by Wood T. Brookshire in downtown Tyler, Texas. Starting with a modest 2,500-square-foot store and just four employees, Brookshire laid the foundation with core values centered on incredible customer service, tenacity, and competitive grit. He believed it was his God-given calling to serve the community through the grocery industry, a philosophy that has kept the company family-owned and thriving for over 95 years.
Today, the company operates more than 200 stores under the brands Brookshire’s, Super 1 Foods, Spring Market, FRESH by Brookshire’s, and Reasor’s. Known for superior service, quality products, and competitive prices, the brand is committed to providing the freshest produce, highest quality meats, and exceptional customer service. Their Thank You Card loyalty program offers customers various perks, including weekly eDeals, top shopper rewards, loadable coupons, and sweepstakes, ensuring that shopping at the company’s stores is both rewarding and cost-effective.
Posted inIndependent Store News, Brookshire Grocery Co., Featured News, News, Southwest
Brookshire Grocery Co. Celebrates 3 Store Remodels In Louisiana
Brookshire Grocery Co., parent company of Brookshire’s and Super 1 Foods, recently celebrated the grand re-openings of three remodeled stores in northwest Louisiana. The renovated locations are at 5828 Line Ave. and 9250 Mansfield Road, both in Shreveport, and 1870 Airline Drive, Bossier City. BGC leaders, city representatives and residents gathered for ribbon-cutting ceremonies at […]
Posted inIndependent Store News, Brookshire Grocery Co., Executive News, Featured News, News, Southwest
Brookshire Grocery Co. Chairman, CEO To Retire
Brookshire Grocery Co. (BGC) has shared that Chairman and CEO Brad Brookshire is retiring, concluding a career defined by servant leadership, community commitment and long-term growth of the family-owned company. Jerry LeClair will assume the role of interim CEO. Brookshire, the grandson of company founder W.T. Brookshire, has served the company for 49 years, including […]
Posted inIndependent Store News, Brookshire Grocery Co., News, Southwest
BGC Expands ‘Focus On The Future’ Scholarship Program
Brookshire Grocery Co. (BGC) has expanded its “Focus on the Future” scholarship program to include five colleges and universities in Oklahoma – Northeastern State University, Oklahoma State University, Rogers State University, the University of Tulsa and Tulsa Community College – along with a new $125,000 funding commitment. With the addition, BGC partners with more than […]
Posted inIndependent Store News, Brookshire Grocery Co., News, Southwest
BGC, Reasor’s Donate Ham, Produce To Food Bank Of Eastern Oklahoma
Brookshire Grocery Co., parent company of Reasor’s, donated nearly $80,000 worth of food to the Food Bank of Eastern Oklahoma during a recent ribbon-cutting ceremony marking the reopening of the updated Reasor’s store at 1100 E. Kenosha St. in Broken Arrow, Oklahoma. The donation included 1,300 hams and a truckload of fresh produce, which will […]
Posted inIndependent Store News, Brookshire Grocery Co., News, Southeast
Brookshire Grocery Co. Donates $80K To Food Bank Of Northwest Louisiana
Brookshire Grocery Co. (BGC) donated more than $80,000 in food to the Food Bank of Northwest Louisiana on Dec. 11, a gift that included nearly 2,000 hams and a truckload of fresh produce. The hams are part of a partnership with Hormel Foods Corp. to donate 9,000 Hormel Cure 81 hams ($100,000 worth) to the FBNL […]
Posted inIndependent Store News, Brookshire Grocery Co., News, Southwest
BGC Opens New Fresh By Brookshire’s Store In Longview, TX
Brookshire Grocery Co.’s (BGC) leaders and city officials gathered Nov. 12 for a grand opening ceremony for the new FRESH by Brookshire’s store at 3121 N. Eastman Road in Longview, Texas. “We are very excited to bring FRESH to the Longview community and to be celebrating the grand opening of this location after years of […]
Posted inIndependent Store News, Brookshire Grocery Co., News, Southwest
BGC Donates $500K To Food Banks Amid Government Shutdown
Brookshire Grocery Co. (BGC) is donating $500,000 to food banks across Texas, Louisiana, Arkansas and Oklahoma to help meet rising community needs during the ongoing federal government shutdown. Funds will help food banks provide meals for families facing increased food insecurity as a result of the temporary pause in Supplemental Nutrition Assistance Program (SNAP) benefits. […]
Posted inIndependent Store News, Brookshire Grocery Co., News, Southwest
Local Veterans Travel To Washington On 21st BGC Heroes Flight
Brookshire Grocery Co. (BGC) escorted 28 veterans on the 21st Brookshire Grocery Company Heroes Flight to Washington, D.C., to visit the memorials built in their honor. BGC provided the all-expense-paid trip to honor them for their service and sacrifices. The flight included veterans who served during the Korean War, Vietnam War, Gulf War, War in […]
Posted inIndependent Store News, Brookshire Grocery Co., News, Southwest
Brookshire Grocery Co. Acquires 2 LA Winn-Dixie Stores From SEG
Brookshire Grocery Co. (BGC) has entered into an agreement to acquire two Winn-Dixie locations from Southeastern Grocers (SEG) in Baton Rouge and St. George, Louisiana. The locations, one at 8601 Siegen Lane in St. George and another at 13002 Coursey Blvd. in Baton Rouge, will become Super 1 Foods stores following a short closing for […]
Posted inIndependent Store News, Brookshire Grocery Co., News, Southwest
BGC To Add Two FRESH By Reasor’s Stores In OK
Brookshire Grocery Co. (BGC) has entered into an agreement to acquire Uptown Grocery’s locations in The Village and Edmond, Oklahoma, which will become FRESH by Reasor’s stores following a short closure for conversion. “We are thrilled to have this opportunity to introduce our FRESH store with our exceptional service to The Village and Edmond communities,” […]
Posted inIndependent Store News, Brookshire Grocery Co., Southwest
Reasor’s Reopens Remodeled Store In Bixby, OK
Brookshire Grocery Co. (BGC), parent company of Reasor’s, held a reopening ceremony July 23 for its remodeled store in Bixby, Oklahoma. Representatives from BGC, the city of Bixby and residents gathered to mark the occasion. The company’s 13-foot tall motorized “Big Grocery Cart” was showcased in front of the store. The location offers a full-service […]
Posted inProduce News, Brookshire Grocery Co., Deli News, Meat/Seafood/Poultry, News, Southwest
Brookshire Grocery Co. Utilizes Afresh To Transform Fresh Operations
Brookshire Grocery Co. has begun a partnership with Afresh to deploy its store ordering and inventory management solutions across the deli, produce and market (meat and seafood) departments at four of its banners – Brookshire’s, Super 1 Foods, FRESH by Brookshire’s and Spring Market. Brookshire selected Afresh for its built-for-fresh technology that uses artificial intelligence to address […]
Posted inIndependent Store News, Brookshire Grocery Co., Southwest
Brookshire Grocery Co. Launches Food Drive To Combat Hunger
Brookshire Grocery Co. (BGC) has launched its annual Compassion in Action Food Drive to support food pantries in more than 170 communities. Through June 10, all Brookshire’s, Super 1 Foods, Spring Market, FRESH by Brookshire’s and Reasor’s stores are collecting food donations for distribution to service organizations and food pantries. Customers have the option to […]
Posted inIndependent Store News, Brookshire Grocery Co., Executive News, News, Southwest
Brookshire Grocery Co. Names New COO, CFO
Brookshire Grocery Co. has promoted Jerry LeClair to COO and hired Mandy Tomlin as EVP and CFO. LeClair will oversee retail operations, marketing, category management, merchandising, logistics and facility services. He joined the BGC executive team in 2019 as EVP – chief merchant officer and retail. LeClair began his career at Albertsons and later spent […]
Posted inIndependent Store News, Brookshire Grocery Co., Southwest
Brookshire Grocery Co. To Acquire Four Shoppin’ Baskit Locations
Brookshire Grocery Co. has announced plans to acquire the Shoppin’ Baskit locations in Ranger, Coleman, Ballinger and De Leon, Texas. The locations will become Spring Market stores following a short closure for conversion in December. The expansion includes a partnership with Brookshire Grocery Co. and ACE Hardware to continue offering ACE products in the Ballinger […]
Posted inOnline Grocery Technology, Brookshire Grocery Co., Southwest
Brookshire Rolls Out Logile’s Workforce Management Solutions
Brookshire Grocery Co. has installed Logile’s retail labor planning and workforce management solutions at its 209 retail locations across five banners in Texas, Arkansas, Louisiana and Oklahoma, as well as its corporate offices. Distribution centers and warehouses are in the process of being implemented. Store execution management will be the final phase. Facing end-of-life concerns […]
Posted inOnline Grocery Technology, Brookshire Grocery Co., Southwest
Brookshire Bros. Transitioning To eGrowcery Digital Tools
Brookshire Bros., a regional grocery chain in Texas and western Louisiana, is deploying digital tools from eGrowcery for its online ordering and fulfillment operations. The transition to the new platform, which will be seamless to Brookshire Bros.’ customers, will launch Jan. 1. Some enhanced features shoppers can expect include integrated coupon clipping and redemption, complex […]
Posted inIndependent Store News, Brookshire Grocery Co., Southwest
Brookshire Grocery Co. Distributes $3.6M In Employee Christmas Checks
Brookshire Grocery Co. is giving a $3.6 million investment to its employees in the form of special checks for Christmas. All employee-partners, with at least one year of uninterrupted service, will receive the equivalent of one-half week’s pay. Those with less than one year of service will receive prorated amounts. “These checks are an early […]