Grand Rapids, Michigan-based SpartanNash has hired Brandon Pasch as VP of center store merchandising, effective immediately.
Pasch will play a role in advancing the company’s merchandising transformation, developing strategy and driving results in a major segment of SpartanNash’s business.
“Brandon is a skilled leader in merchandising, with extensive experience across many categories within the retail and grocery industry,” said Bennett Morgan, SVP and chief merchandising officer.
“We’re thrilled to have his unique perspective and unyielding work ethic to help improve the in-store guest experience at our retail locations and for our independent wholesale customers.”
Pasch joins the team following the recent hire of Arpen Shah as VP of merchandising strategy and analytics, last month. These additions reflect the company’s commitment to its merchandising transformation, which leverages key insights to drive enhanced category planning, promotional effectiveness and customer-centric innovation.
The company recently shared it has entered the next phase of its merchandising transformation, and Pasch’s leadership will be pivotal.
Pasch most recently served as VP of merchandising, center store at Giant Eagle Inc., a supermarket chain with more than 400 retail locations. Prior to Giant Eagle, Pasch held leadership roles in merchandising, planning and buying at Meijer and Target. He also served as a financial analyst at Ford.
SpartanNash has a diverse group of national accounts, distributing grocery and household goods, including its Our Family portfolio of products, to locations in all 50 states, in addition to distributing to the District of Columbia, Europe, Cuba, Puerto Rico, Honduras, Iraq, Kuwait, Bahrain, Qatar, Djibouti, Korea and Japan.
To support its distribution business, it operates a network of distribution facilities and a nationwide transportation fleet. In addition, the company owns and operates 147 supermarkets – under the banners of Family Fare, Martin’s Super Markets and D&W Fresh Market.
For more information about the distributor, visit spartannash.com.