FaVe Debuts Line Of All-Natural Juices At The Fresh Market
In response to the growing U.S. diet and obesity crisis, the FaVe Juice Co. is launching FaVe, an all-natural blend of 100 percent fruit and vegetable juices, at all locations of The Fresh Market. FaVe comes in three flavors: Strawberry-Banana-Kiwi, Blueberry-Pomegranate-Goji and Orange-Tangerine-Pineapple.
The Fresh Market, a grocer with locations across the Midwest, East Coast and California, is committed to supporting the growth of high-quality foods, making FaVe juices a perfect addition to the company’s line of high-quality goods, a news release says.
“At The Fresh Market, we look for the highest quality, best-tasting products available,” said Mathis Martines, grocery coordinator for The Fresh Market. “All-natural FaVe fits that description to a T. With three full vegetable servings and only 60 calories, it is truly unique.”
FaVe uses a unique patented process to create these juice blends, while prioritizing a light, delicious fruit flavor. No artificial ingredients, preservatives or added sweeteners of any kind are used in the all-natural formulas. Compared to other juice brands, FaVe serves up 50 percent more vegetable servings per 8-oz. glass and reduces consumer calorie intake by 60 to 110 calories per serving.
FaVe will be sold at all locations of The Fresh Market in recyclable, 46-oz. PET bottles.
“We are proud to partner with The Fresh Market to bring consumers innovative, delicious, healthier choices for beverages, while increasing vegetable consumption. We look forward to bringing consumers the best-tasting and healthiest 100 percent juice products possible,” said David Kirkpatrick, CMO for Middletown, N.J.-based FaVe.