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Harris Teeter Pilots UberRUSH Delivery

Last updated on March 31st, 2016 at 09:16 am

Harris Teeter’s online ordering platform just got an upgrade. The North Carolina-based grocery chain’s expresslane online shopping tool allows shoppers to order groceries directly from their computer or mobile device and pick up at the store, and now this service is expanding to include home delivery through UberRUSH.

The delivery option is designed to make the customer’s experience quick and easy and currently is in pilot phase at the Constitution Square Harris Teeter at 1201 First Street NE in Washington, D.C. It is available to shoppers within a five-mile radius of the store.

Shoppers can log on to Harris Teeter’s mobile app, order their groceries and, upon checkout, select either “delivery” or “pick up.” If the shopper selects the delivery option, an UberRUSH driver is dispatched, collects the order and delivers it directly to the customer’s front door. Just as Uber riders experience, customers will receive real-time updates of their grocery delivery.

“Harris Teeter is excited to enhance the online ordering process by offering home delivery,” said Danna Robinson, communication manager for Kroger-owned Harris Teeter. “UberRUSH delivery will help us reach our customers where they are by making the grocery shopping experience even more convenient.”

All products are available through delivery. While in pilot phase, delivery is only available to mobile users; computer ordering is still an option for customers who wish to pick up at the store.

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