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Hy-Vee Food Stores Deploys aisle411 Mobile App

Mobile retail navigation service aisle411, which helps shoppers find what they are looking for in-store, has been deployed in Hy-Vee Food Stores. Shoppers can access the aisle411 in-store shopping platform for Hy-Vee Food Stores within aisle411’s iPhone and Android applications, as well as within the Hy-Vee Foods iPhone application.

aisle411’s proprietary platform takes in-store inventory data and floor maps, and makes them easily searchable and interactive via a mobile app.

“As consumers embrace mobile technology to expedite their daily tasks, major retailers are embracing aisle411’s in-store shopping platform and embedding it in their apps providing further proof that aisle411 is becoming the standard for in-store navigation,” said Nathan Pettyjohn, CEO of aisle411. “Hy-Vee Food Stores has taken the initiative to deliver its shoppers a premium tool to ensure shopping experiences are enjoyable by deploying the aisle411 platform.”

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