Home » Nikos Feta to ‘Add a Little Opa! to Dinner’ with Spring Promotion
Marketing News National

Nikos Feta to ‘Add a Little Opa! to Dinner’ with Spring Promotion

Nikos Feta

Last updated on September 7th, 2012 at 10:46 am

Nikos® feta will bring hundreds of healthy meals to one lucky winner’s table through the award-winning brand’s newest promotion: “Add a Little ‘Opa!’ to Dinner.” This March and April, consumers are invited to visit www.NikosFeta.com to access a variety of recipes, serving suggestions and wine pairings that are designed to complement the flavors of Nikos feta. While on the website, consumers also can enter for their chance to win home delivery of meals from Seattle Sutton’s Healthy Eating, a family-owned company offering a convenient approach to healthy eating.

In-store shelf talkers with tear pads featuring a coupon for Nikos feta can be found in participating retailers throughout the contest. Additionally, consumers with smart phones can connect directly to www.NikosFeta.com via the promotional display’s QR code to access the online entry form.

“Nikos is one of the most popular brands of domestic feta cheese thanks to its soft, crumbly texture and strong, salty flavor,” a news release says. “It crumbles perfectly onto salads and, because it melts so beautifully, also works well in cooked dishes.”

Nikos traditional and flavored feta cheeses are available at retailers nationwide in crumbled cups and exact weight bars. Nikos traditional feta also is available in bulk sizes for foodservice customers.

Katie Jury, DCI Cheese Co.’s marketing manager, says, “Today’s ‘on-the-go’ consumers are gravitating toward products that are convenient, full of flavor and made with the highest quality ingredients. The Nikos brand fits this bill with a variety of award-winning flavors that bring the flavor of Greece to your table in a fresh and healthy way.

“Nikos partners very naturally with Seattle’s Sutton’s convenient approach to healthy eating,” she adds.

Richfield, Wisc.-based DCI Cheese Co. has been a leader in the cheese industry since 1975. The company markets and sells a broad range of imported and domestic specialty cheese brands including il Giardino®, Joan of Arc®, King’s Choice®, Nikos®, Organic Creamery® and Salemville®, among others. DCI’s value-added products can be found in restaurants, grocery stores, club stores and specialty shops across the country. For more information about DCI Cheese Co. and its portfolio of brands, visit www.dcicheeseco.com.


Featured Photos

Featured Photo ROFDA Spring Conference
Renaissance Esmeralda
Indian Wells, CA
Share via
Copy link
Powered by Social Snap