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Frieda Caplan Honored With NAWBO Legacy Award

Frieda's 50th anniversary logo

Frieda Rapoport Caplan, founder of Frieda’s Specialty Produce, was honored at the National Association of Women Business Owners 26th Annual NAWBO-LA Awards Luncheon alongside other influential Southern California women business owners Cookie Johnson of CJ by Cookie Johnson and Lubov Azria of BCBG Max Azria. The NAWBO-LA Awards gave tribute to top achievers and advocates in the women’s business community and recognized their contributions to the advancement of women. The event took place March 23 at the JW Marriott at LA LIVE.

Frieda Caplan
Frieda Caplan

Caplan received the Legacy Award for her role as the first woman to own a U.S. produce business, her continuous efforts in the advancement of women in the business world and her activism in women’s rights. Caplan is most known for introducing the Kiwifruit to America in 1962, and Frieda’s Inc. has since introduced more than 200 specialty produce items to U.S. supermarkets. This year marks the company’s 50th anniversary.

An additional honor for the company’s 50th anniversary, Frieda and Karen Caplan were interviewed on Los Angeles’ KFWB 980 AM radio show, “Unfinished Business with Betsy Berkehemer and Renee Fraser,” to talk about family business succession tips. The podcast is available online at http://www.2minuteswith.com.


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Featured Photo PLMA Annual Private Label Trade Show
Donald E. Stephens Convention Center
Chicago, Illinois
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