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api(+) Designed Yummy Market In Toronto

Yummy Market, Toronto, Canada

api(+), a leader in retail architecture and design located in Tampa, Fla., provided architecture and interior design services for Yummy Market in Vaughn, Canada, a suburb of Toronto. The 50,000-s.f. store opened in February.

The store offers a European style shopping experience focused on prepared foods and imported specialties. The store has a 2,315-s.f. kitchen and is centered around a 3,050-s.f. bakery and patisserie that features breads, cakes and pastries baked from scratch. Other fresh departments include a delicatessen, a butcher shop, a fish monger, smoked fish, a juice bar, self-serve bulk nuts, produce, dairy and flowers.

The Yummy Market Vaughn location previously was occupied and branded by a recognized grocery store chain. api(+) defined the Yummy Market brand via architecture and design and worked around multiple existing elements that were kept to avoid replacement costs. Changes made to achieve the Yummy Market brand image include applying a new color and materials palette, relocating the bakery to the front of store and increasing in-store cooking and prepared foods.

Prominent design features include images of European landmarks, curved bulkheads and an open layout. Food sampling, an in-store cafe, materials that mirror the quality of products, and store planning designed to promote interaction create a branded shopping experience, according to api(+).

Juan Romero, president and CEO of api(+), said “We worked closely with Yummy Market owners, Anna and Alexei Tsvetkov, to bring their vision for a European food experience to life and to communicate their passion as merchants and their commitment to authentic European recipes.”

Find photos of the Yummy Market here.


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