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Mars Chocolate Introduces Sweet Treats For The Holidays


Mars Chocolate North America is ringing in the holidays with the return of some sweet favorites and the introduction of new seasonal treats.

“Chocolate is a quintessential part of so many family celebrations, and Mars Chocolate brands have been integral to holiday traditions for generations,” said Roy Benin, chief consumer officer for Mars Chocolate North America. “Each year, we develop a wide winter holiday assortment based on valuable input from consumers. This year, we’re introducing some exciting new products and, of course, we’re bringing back our perennial classics.”

Returning favorites include red and green M&M’S Brand Candies and Dove Brand Promises Milk and Dark Chocolate Snowflakes, which are each individually wrapped in silver and blue or red and silver foil with a snowflake design embedded on top.

Here’s a sample of some new items topping the Mars holiday list for 2013:

• The classic Santa Claus shape and Twix Brand join forces to create new Twix Brand Santas—available as singles and in 6 packs.MARS CHOCOLATE NORTH AMERICA

• M&M’S Brand Recipe Box Tin, the newest collectible from M&M’S Brand. With its gingerbread house theme, this tin includes red and green M&M’S Brand Candies, recipes and a cookie cutter.

• M&M’S Brand Milk Chocolate Candies for the Holidays Cane. This year, the transparent candy cane offers a colorful view of the red and green chocolate candies inside.

• Gift boxes and Fun Size bags of M&M’S Brand Candies. All decked out with the iconic M&M’S characters, these goodie bags and boxes feature “To/From” labels.

• M&M’S Brand Minis Milk Chocolate Candies Tube. These little treats can be tucked in stockings, shared as party favors or enjoyed as an on-the-go indulgence.

• M&M’S Brand Minis Milk Chocolate Candies in red and green. Recipes on the back of the bag make for easy holiday treats.

• Minis Mix Chocolates for the Holidays variety bags. Showcasing illustrations of Christmas tree ornaments, each bag is filled with an assortment of family favorites, including Snickers, Twix, 3 Musketeers and Milky Way Brands.



Featured Photos

Featured Photo PLMA Annual Private Label Trade Show
Donald E. Stephens Convention Center
Chicago, Illinois
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