C.H. Robinson, one of the world’s largest produce and logistics companies, continues to expand Welch’s Fresh Grapes globally. To mark the occasion, Welch’s Fresh Grapes and other produce offerings will be showcased at the C.H. Robinson booth during the Fruit Logistica show in Berlin, Germany, Feb. 5-7.
Through expanded distribution, C.H. Robinson, the exclusive marketer of Welch’s Fresh Grapes in North America for more than 15 years, says it aims to address the global demand for fresh fruits and vegetables. Welch’s Fresh Grapes have already met great fanfare in South Korea, China and Latin America, according to C.H. Robinson.
“Consumers are now, more than ever, influenced by the vast amount of produce that is available to them,” said Gary York, director of European sourcing at C.H. Robinson. “As a top produce supplier, C.H. Robinson combines a streamlined global grape supply program with the Welch’s worldwide brand in order to provide consumers with a quality product.”
Added Wayne Lutomski, VP of Welch’s International, “Welch’s is a beloved brand—one that consumers trust and that ensures quality and consistency. C.H. Robinson’s produce and supply chain expertise has been instrumental in the international expansion of Welch’s grapes.”
In the feature photo at top: Welch’s grapes sold in South Korea.
