Thanksgiving’s nearly here, and moms who are trying to offer up a “wow” factor along with their healthy Thanksgiving feasts may find it more of a challenge than a celebration. For fresh, family-friendly holiday meal ideas with pizzazz, The Produce Mom and her partners are hosting a #HealthyThanksgiving Twitter party at 9 p.m. (ET) Wednesday, Nov. 19.
“Thanksgiving, a day that reminds us all that food truly is culture, is the perfect occasion for creating unique food presentations and putting a new spin on favorite dishes that will impress family and guests,” said Lori Taylor, The Produce Mom. “This season, two of the hottest topics are how to create chef-quality dishes and how to ensure our meals are sustainable and minimize waste, and we’ve got lots of ideas on how to do just that.”
Added Nick Quintero, digital marketing manager for Melissa’s Produce, “Food is the ultimate way to deliver the wow factor this Thanksgiving, but you don’t have to be a chef to impress your guests. Our chef-inspired recipes encourage consumers to enjoy all the ingredients of the global market to create fantastic dishes for friends and family.”
Chadwick Boyd, Josie’s Organics food and lifestyle expert, said, “With Josie’s Organics’ organic vegetables, sustainability extends from the farm all the way to the family table. We use the whole vegetable, from root to leaf, in our recipes so that no part of our veggies—especially during the holidays—goes to waste.”
The Produce Mom’s social media parties and contests typically reach more than a million consumers. During their time slot, they often rank among the top 10 national trending hash tags on Twitter, so it’s a great way for consumers to participate in an activity that enjoys a history of trending, according to The Produce Mom. The hour-long parties receive nearly 3,500 posts to the party-specific hash tag.
During the party, prizes supplied by each host organization are randomly awarded to participants who respond to hosts’ questions using the #HealthyThanksgiving hash tag.
For this #HealthyThanksgiving Twitter party, The Produce Mom and her partners have gathered 12 event hosts, each with a unique perspective, to share their fresh take on this holiday that holds special meaning to families everywhere. The hosts and their Twitter handles are: The Produce Mom, @ProduceMom; Chiquita, @Chiquita; Garden Cut, @GardenCut; Josie’s Organics, @JosiesOrganics; Mann’s, @VeggiesMadeEasy; Melissa’s Produce, @MelissasProduce; Ocean Mist Farms, @OceanMistFarms; Peri & Sons Farms, @periandsons; Sage Fruit, @SageFruit; Salad Savoy, @SaladSavoy; Tanimura & Antle, @taproduce; and USA Pears, @USApears.