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Stater Bros. Charities’ 8th Annual Believe Walk Coming Oct. 4


The 8th annual Believe Walk presented by Stater Bros. Charities and Inland Women Fighting Cancer will be held Sunday, Oct. 4, in downtown Redlands, California. Walkers have the opportunity to do either a 5K or 10K route, and pets also are encouraged to attend.

“This small-town event has evolved into a community celebration,” said Jack H. Brown, chairman and CEO of Stater Bros. Markets. “Everyone is affected by cancer at some point in their lives, and it’s amazing to see how our community, the Inland Empire, has stepped up to the plate to do something about it.”

Stater Bros. Markets and its supplier friends are major sponsors of this event, and their support makes it possible for 100 percent of the walker registration fees to go directly to local cancer-fighting organizations. In addition, the post-event Believe Bash is presented by Stater Bros. Markets.

Since 2008, the Believe Walk has funded more than $2.5 million to local cancer-fighting organizations. Past recipients include the Loma Linda University Cancer Center, St. Bernardine Medical Center in San Bernardino, Redlands Community Hospital, Michelle’s Place in Temecula Valley, OASIS of Southern California, The Beloved Foundation and Mountains Community Hospital.

“The level of community support for the Believe Walk has been amazing,” said Nancy Varner, co-founder of the Inland Women Fighting Cancer Committee. “It’s so exciting to see how all aspects of the community have come together for one cause, to fight cancer.”

The highlights of this year’s Believe Walk include a new fundraising opportunity to text the word CARE to 80077, and a $10 donation will go directly to the Believe Walk to further the “fight against ALL cancers in your community,” according to Stater Bros. Other highlights include the return of the survivor celebration area at Ed Hales Park during the pre-walk festivities, the special dedication banner to honor loved ones at the end of the walk route and the team T-shirt design contest.

There are multiple ways to participate in and fundraise for the Believe Walk. Participants and volunteers are encouraged to register online at BelieveIE.com. Individual registration is $35, 4-12 years old is $10 and age 3 and under is free, with an additional $15 late registration fee after Sept. 30. Online registration closes Sept. 30, or at 10,000 participants.

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