Atlanta nonprofit Food Well Alliance has raised $45,105 in partnership with Whole Foods Market to support its Resource Center for Urban Agriculture.
On April 18, 5 percent of net sales from all 11 metro Atlanta Whole Foods stores was donated to the nonprofit as part of the grocer’s semi-annual Community Giving Day.
“We are thrilled for this incredible opportunity to partner with Whole Foods,” said Kim Karris, executive director of Food Well Alliance. “Their customers can feel great knowing that just by shopping on Community Giving Day they took part in supporting community gardeners and urban farmers growing right here in our city. The funds raised will make a tremendous impact on the success of innovative initiatives happening across metro Atlanta, like the AgLanta Grows-A-Lot program, where city dwellers are invited to adopt a vacant, city-owned property to start a new community garden or urban farm.”
Food Well Alliance’s Resource Center provides more than 300 community gardens and urban farms access to land, tools, volunteers, compost, technical assistance, business development and infrastructure to help grow healthy, local food in urban and suburban communities across metro Atlanta.
Whole Foods Market hosts several Community Giving Days per year, offering customers the opportunity to make a difference through their regular grocery shopping. On these days, 5 percent of the designated stores’ net sales go to a nonprofit organization in the local community.
Food Well Alliance is a collaborative network of local leaders working together to build thriving community gardens and farms to enhance the health, vitality and resilience of communities across metro Atlanta. Food Well Alliance envisions a livable, resilient Metro Atlanta growing, sharing and eating healthy, local food. The alliance unites communities in Atlanta to build a robust local food system: a network of individuals and organizations that grow, process, distribute and consume fresh local food. The alliance connects people, ideas, leadership and capital to build a city that values healthy, locally-grown food.
