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Swiss Rösti Launches New Brand Of Crispy Filled Potatoes

Swiss Rösti

Swiss Rösti, a startup company based in Portland, Oregon, is introducing a new three-item line of frozen Crispy Filled Potato products under its Rösti brand. This new product line is a cultural food that has not been available to the U.S. market, according to its developers.

Swiss Rösti partnered with Oregon State University’s Food Innovation Center on the development of the Rösti product line, working with Sarah Masoni, the FIC director of product and process development.

The Rösti R&D team developed three flavors for the initial U.S. market launch, including the Melty Swiss Raclette, filled with imported Swiss Raclette cheese; the Zesty Chili Cheese, filled with garbanzo beans, sharp cheddar cheese, red peppers, poblano peppers and spices; and the Stuffed Baked Potato, filled with sour cream, cream cheese and chives. Each 75-gram Rösti has 100 calories or less, is gluten free, non-GMO, low in cholesterol and contains no soy.

“We are launching Swiss Rösti as a first to market, crispy, hand-held filled potato that can be dressed-up or dressed down for everyone to enjoy,” said Steve Caldwell, president and co-founder of Swiss Rösti with his wife Lory. “Swiss Rösti is a true category creator. As an after school snack, a side dish, appetizer or entrée, Rösti is approachable by all and is a culinary adventure in three bites.”

Swiss Rösti will be exhibited at the 2019 Summer Fancy Food Show at the Jacob Javits Convention Center in New York City, New York.

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Featured Photo Grocer’s Supply Show, July 31- August 1
NRC Center
Houston, Texas
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