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Island Pacific Supermarket Launches ‘Stay Home, Stay Safe’ Campaign

Island Pacific, Stay Safe, Stay Home

Amid the coronavirus pandemic, Walnut, California-based Island Pacific Supermarket has made the health and safety of its customers, employees and community its top priority. Island Pacific has launched its “Stay Home, Stay Safe” campaign by becoming the first Filipino supermarket chain to provide online shopping with same day grocery delivery in the United States.Island Pacific logo

By shopping at Island Pacific Online, everything a customer can find in an Island Pacific Supermarket will be available at their fingertips. Customers will be able to shop a wide array of groceries, fruits, vegetables and prepared foods Island Pacific is known for. Its full-service meat and seafood department also will be available online and customers can request their meat and seafood prepared just the way they want it. Even free fish frying is available in Island Pacific Online Grocery.

When customers shop at Island Pacific Online, they will have their own personal shoppers that are experts in picking the best meat, seafood and produce. All throughout the shopping process, the shoppers will be connected with customers from the time they place the order, while the order is being picked and when the order is being delivered. Island Pacific also has created a contactless delivery option to promote social distancing and curtail the spread of the virus—groceries can be left at the customer’s door.

What deters some members of the community from shopping online is the high cost of service fees which can run up to 5 percent of total receipt and the high cost of delivery fees. Island Pacific founder Nino Jeff Lim has always emphasized the importance of serving the community before any profit objectives. In this spirit, during the duration of the company’s “Stay Home, Stay Safe” campaign Island Pacific will be waiving all service fees when customers enter promo code “BAYANIHAN” before checking out.

The word “bayanihan” refers to the Filipino culture emphasizing the importance of communal unity to achieve a common goal. Island Pacific is also constantly exploring ways to lower the delivery cost charged by third party providers. It has recently engaged Postmates since they have the largest network and the most competitive delivery rates to support Island Pacific deliveries.

Tag @islandpacificmarket so that Island Pacific can share your experiences and how communities are staying home and staying safe.

Island Pacific is a supermarket chain dedicated to promoting Filipino food and seafood to the rest of the world. It has 16 supermarket branches serving communities in California and Las Vegas.

About the author

Treva Bennett

Senior Content Creator

After 32 years in the newspaper industry, she is enjoying her new career exploring the world of groceries at The Shelby Report.

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