Irving, Texas-based 7-Eleven continues to expand its presence globally, with a planned entry into Laos. The retailer signed a master franchise agreement with CP ALL Laos Co. to develop and operate the company’s stores in the country.
The first branded convenience store is expected to open in Vientiane, the capital city.
CP ALL has had a 7-Eleven licensing agreement in its home country of Thailand for more than 30 years and signed a master franchise agreement for Cambodia earlier this year. The first Thailand store opened in Bangkok in 1989, and CP ALL now operates more than 12,000 stores in the country, second only to Japan in the world.
With the addition of Laos, CP ALL now holds licensing agreements to operate 7-Eleven stores in two adjacent Asian countries, too.
“With its remarkable success in Thailand, I can think of no one better than CP ALL to bring the 7-Eleven brand to consumers in Laos,” said Joe DePinto, 7-Eleven president and CEO. “This relationship promises to bring additional jobs and economic opportunities throughout region.”
The master franchisee plans to bring internationally popular products, beverages, snacks and ready-to-eat fresh foods, with recipes developed for regional tastes, to the convenience offerings for Laotian shoppers.
Other countries and/or regions where 7-Eleven stores operate include the United States, Canada, Mexico, Japan, Thailand, South Korea, Taiwan, China (including Hong Kong), the Philippines, Australia, Singapore, Malaysia, Vietnam, United Arab Emirates, Norway, Sweden, Denmark, India and Cambodia.
7–Eleven is the the world’s largest convenience retailers, operating, franchising and licensing more than 71,100 stores in 17 countries, including 11,800 in North America. Known for its iconic brands such as Slurpee, Big Bite and Big Gulp, the retailer has expanded into high-quality sandwiches, salads, side dishes, cut fruit and protein boxes, as well as pizza, chicken wings and mini beef tacos.
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