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Maxwell House Partners With Operation Finally Home

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This Veteran’s Day, Maxwell House is partnering with Operation Finally Home by donating $200,000 to build mortgage-free homes for veterans in need over the next two years.

Just like Maxwell House, Operation Finally Home is dedicated to supporting our nation’s military heroes and their families. The partnership will kick off this fall in Fernandina Beach near Jacksonville, Florida, where U.S. Marine Sgt. Bradley Thomas and his family will receive their new, mortgage-free home. Maxwell House

After serving his country for nearly eight years, Thomas medically retired in 2015 and received numerous accolades for his patriotism. He has overcome several hardships while transitioning from military to civilian life but has since found employment and dedicated his life to giving back to his fellow veterans. Thomas now works as a veteran’s service officer to help veterans navigate benefits and healthcare. He also founded his own nonprofit with the mission to help fellow veterans through fishing charters and guided hunts. Receiving a mortgage-free home is the next step in Thomas’ journey and allows him to build a better life for his family, while focusing on his work helping fellow veterans.

 “At Maxwell House, we believe that after their hard work protecting our country, veterans deserve more. They deserve a home to call their own,” said Darin Snyder, senior associate brand manager for Maxwell House. “Sgt. Thomas’ story is truly an inspiration. His story represents the larger issue of veteran homelessness in the U.S. and the importance of bringing this issue to light. We are so proud to work with Operation Finally Home to help build homes for veterans and help veterans after they’ve sacrificed so much for us.”

Operation Finally Home is a nonprofit that works with builders, corporate sponsors and the local community to provide custom-built, mortgage-free homes and home modifications to deserving veterans, first responders and widows of the fallen, so they have a place to call their own.

“We are honored to partner with Maxwell House, Lennar and the Jacksonville community to provide a mortgage-free home for Sgt Thomas,” said Rusty Carroll, executive director for Operation Finally Home. “Hearing Sgt. Thomas’ story and learning about his service was extremely moving to all of us at Operation Finally Home. He has given so much back to his community, and we are grateful to be able to show our gratitude to him and his family with the gift of a new, mortgage-free home.”

The home for Thomas and his family is being built by the Northeast Florida division of Lennar, a builder that has worked hard to make homeownership more accessible for military members and veterans.

“Lennar strives to make buying a new construction home an easy experience for service members like Sgt. Thomas and his family,” said Matt Devereaux, division president for Lennar Jacksonville. “We believe every sailor, soldier and veteran deserves that rewarding feeling of owning a home. This is the second mortgage-free home Lennar has donated to a U.S. service member in the Jacksonville area. Supporting our military veterans is an important part of Lennar’s mission and always will be.”

Maxwell House is also inviting people to join in a virtual housewarming celebration for Thomas by using #MaxwellHousesforHeroes on Twitter until Nov. 23 to thank him for his service and congratulate him and his family on their new home.

Homes aren’t the only way Maxwell House will say “thank you” to the nation’s veterans this year. Currently, Maxwell House is offering veterans and active servicemen and women coupons, while supplies last, for a free canister of the limited-edition Maxwell Houses for Heroes Pack (1 lb. and 3 lbs.). The coupon will be available to download on Coupons.com and can be redeemed online and at select grocery retailers around the country through November 16. No military ID required.

Through the end of the month, Maxwell House is also sponsoring the Hero Block on the History Channel, which is from 9 a.m. to noon EST on Saturdays and puts an extra spotlight on honoring our country’s men and women of service. Viewers will be able to watch the video featuring Thomas and his family during the Hero Block.

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