Food Marketing Institute, in partnership with Salt Lake City, Utah-based Associated Food Stores, introduced Feb. 22 as Supermarket Employee Appreciation Day, with the first established day to observe supermarket employees and recognize the critical role they play in the communities they serve.
Team members at Associated Food Stores received 5 percent off all purchases made Feb. 22 and a thank you card with an “I’m essential” bracelet. This was in recognition of the efforts of the team who has not backed down in facing last year’s panic buying, hurricane winds, earthquakes and the ongoing fight against COIVD-19.
“I am constantly impressed by our hardworking, enthusiastic team. They come to work regardless of what’s taking place in the outside world because they know the work they do has a larger purpose. Without our team, we could not do what we do. Supermarkets are essential, which makes our team essential. I want our team to know how much I appreciate and admire them for all they do,” said David Rice, president of retail at Associated Food Stores.
To further recognize supermarket employees, Utah Gov. Spencer Cox signed a declaration observing Feb. 22 as Supermarket Employee Appreciation Day in the state. The governor also shared a video with words of thanks and appreciation for all supermarket employees.
Associated Food Stores is an independent retailer-owned warehouse based in Salt Lake City that provides complete warehouse facilities and services to more than 400 grocers throughout the Intermountain West. To learn more about Associated Food Stores or to find a retailer near you, visit afstores.com.