Newark, New Jersey-based Snickers has released the brand’s newest product innovation – Snickers Almond Brownie. The newest addition to the Snickers brownie portfolio will launch in August and will feature the brand’s newest flavor obsession: a chewy brownie filling, mixed with chopped almonds and topped with a layer of caramel, all coated in dark chocolate.
The innovation follows the release of two other products in the Snickers brownie line-up: Snickers Peanut Brownie, which features a chewy peanut-brownie filling, a layer of caramel and a classic Snickers chocolate coating, and the Snickers Peanut Brownie Ice Cream, which features brownie-flavored ice cream with chewy brownie bits, topped with a thin layer of caramel and peanuts covered in a milk chocolate-y coating, both currently on shelves nationwide.
“After seeing unparalleled excitement for the Snickers Peanut Brownie and Snickers Peanut Brownie Ice Cream launches, we’re excited to deliver on our purpose of better moments and more smiles by unveiling a delicious variation of the bar for our fans,” said Michelle Deignan, Mars Wrigley senior brand director. “The new Snickers Almond Brownie offers a deeply satisfying treat, with a taste and texture only Snickers can deliver on.”
Snickers Almond Brownie will be available nationwide beginning in August in Single (1.26 oz.), Share (2.52 oz.) and Sharing Stand Up Pouch (6.93 oz.) sizes.
For more than a century, Mars Inc. has been driven by the belief that the world we want tomorrow starts with how we do business today. This idea is at the center of who Mars has always been as a global, family-owned business. Today, Mars is transforming, innovating and evolving in ways that affirm its commitment to making a positive impact on the world.
Across its diverse and expanding portfolio of confectionery, food and pet care products and services, Mars employs 125,000 associates.