Mission Foods, a maker of tortillas and wraps, is teaming up with Nutella to introduce Breakfast All Wrapped Up using Mission Street Tacos, Nutella Hazelnut Spread and fresh fruit.
“Back-to-school season is a time for getting back into routines, and we know that this new school year is going to be unlike any other, with both kids and parents being excited and anxious to get back into classrooms,” said Sathish Mohanraju, VP of marketing for Mission Foods. “We hope that by combining Mission Foods and Nutella – two family-favorite items – we can not only help start those busy mornings off right but also bring some comfort and familiarity to this time of transition.”
The partnership, which is taking place for the second year, has been a big hit among parents and kids alike. Parents can save on these breakfast and snack items, whether heading back to physical stores or online grocery shopping. For in-store shoppers, look for Mission Foods- and Nutella-branded displays and $1 savings when buying both Mission Street Tacos and Nutella in-store.
For online shoppers, an Amazon Fresh campaign will direct Amazon Prime members to a custom page where they can purchase both Mission and Nutella products. Try Nutella with either Mission Street Tacos Flour or Sweet Hawaiian Tortillas.
“Combining the fresh-baked goodness of Mission Street Tacos with the rich and delicious taste of Nutella Hazelnut Spread is a win for parents, kids and anyone looking for a simple yet delicious breakfast,” said Todd Midura, VP of marketing for Nutella. “These breakfast wraps will make mornings a little easier and more enjoyable for families getting back into their routines.”
Mission Foods is headquartered in Irving, Texas.