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Pringles Launches New Scorchin’ Flavor

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Pringles have a new answer to spicy nacho cravings with crunchy Pringles Scorchin’ Wavy Loaded Nachos.

New Pringles Scorchin’ Wavy Loaded Nachos pack the taste of queso, sour cream and corn tortilla, kicking it up a notch with heat that builds over time. Each bite boasts a hint of spicy jalapeño and cayenne pepper and a wavy texture for even more crunch, delivering a fiery burst of flavor. Whether you’re craving that loaded and layered nacho taste while tailgating, road tripping or lounging at home, these crisps bring the heat, bold flavor and big crunch to any occasion.

“Pringles Scorchin’ has been coming in hot since the line launched a year ago. Our newest take, Pringles Scorchin’ Wavy Loaded Nachos, sets a new standard for any heat-loving, spicy nacho fans with bold, zesty flavors bundled into just one bite,” said Gareth Maguire, senior director of marketing for Pringles.

Pringles Scorchin’ Wavy Loaded Nachos will be available through a limited release in retailers nationwide beginning in November 2021, with a full release in 2022 at a suggested retail price of $2.09 for a 4.8-ounce can. The new flavor joins the existing Pringles Scorchin’ lineup that includes spicy takes on classic BBQ, Cheddar, Chili & Lime flavors. For more information, follow @Pringles on Instagram, @Pringles on Twitter and check out Facebook.com/PringlesUS.

Kellogg Company brands include Pringles, Cheez-It, Special K, Kellogg’s Frosted Flakes, Pop-Tarts, Kellogg’s Corn Flakes, Rice Krispies, Eggo, Mini Wheats, Kashi, RXBAR, MorningStar Farms among others. Net sales in 2020 were approximately $13.8 billion, comprised principally of snacks and convenience foods like cereal, frozen foods, and noodles.

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Featured Photo PLMA Annual Private Label Trade Show
Donald E. Stephens Convention Center
Chicago, Illinois
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