Home » Kellogg Co. Introduces Cheez-It Puff’d

Kellogg Co. Introduces Cheez-It Puff’d


Battle Creek, Michigan-based Kellogg Co. has introduced Cheez-It Puff’d: a new puffy snack made with 100 percent real cheese.

As the newest take on your favorite snack cracker, Cheez-It Puff’d starts with a crunchy outside layer and transforms into a unique snacking experience. Every Cheez-It Puff’d delivers a poppable, airy bite that is baked with 100 percent real cheese. 

The new collection is available in three varieties: Cheez-It Puff’d Double Cheese, Cheez-It Puff’d White Cheddar and Cheez-It Puff’d Scorchin’ Hot Cheddar. 

“Our Cheez-It Original crackers are a tried-and-true snacktime classic beloved by the whole family,” said Erin Storm, senior marketing director of Cheez-It. 

“We know families are constantly seeking new ways to boost snacktime and afternoon fun, and Cheez-It Puff’d delivers just that. This puffy and airy Cheez-It transformation is the perfect way to unlock a surprisingly uplifting snacktime experience the whole family is sure to enjoy.” 

Kellogg Co. brands include Pringles, Cheez-It, Special K, Kellogg’s Frosted Flakes, Pop-Tarts, Kellogg’s Corn Flakes, Rice Krispies, Eggo, Mini-Wheats, Kashi, RXBAR and MorningStar Farms.

For more information, visit kelloggcompany.com.

For more news on Kellogg reported by The Shelby Report, click here.

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