Bakersfield, California-based Country Sweet Produce’s Bako Sweet line of sweet potatoes are now certified by the American Heart Association’s Heart-Check Food Certification Program just in time to celebrate American Heart Month and National Sweet Potato Month this February.
As shoppers look for healthier but still tasty ways to incorporate fresh foods into their diets this year, sweet potatoes remain top of mind. Not only are they heart-healthy, but they have also taken center stage as a gluten-free alternative thanks to Whole30 influencers who spotlighted sweet potato toast and vegan influencers who made sweet potatoes the star of so many plant-based dishes.
Bako Sweet’s Organic Sweet Potato Steam Bags recently won the Eat This, Not That 2022 Food Award for best healthy starchy side.
To celebrate National Sweet Potato Month, Bako Sweet is hosting a Grown With Love giveaway on its Instagram page through Feb. 28, where people have the opportunity to win a year of free sweet potatoes, a heart-shaped Le Creuset dish and their new “sweet potato lovers” swag. Last year, the brand hosted a similar giveaway and saw more than 5,000 participants.
“Retailers have a massive opportunity in February to benefit from the trending content surrounding sweet potatoes by creating product displays and offering recipe ideas in store and online,” said Alexandra Rae Molumby, marketing manager for Bako Sweet.
Bako Sweet offers a library of heart-healthy recipes, including:
“Sweet potatoes are such a fun food and their nutritious benefit is hard to beat since they are rich in Vitamin C, potassium and loaded with fiber,” said Whitney Stuart, dietitian and diabetes educator at Whitness Nutrition. “A sweet potato is the perfect high-fiber compliment to any meal since they can be used for sweet or savory dishes.”
Country Sweet Produce, the grower, packer and shipper of consumer brand Bako Sweet, has been growing sweet potatoes in the southern San Joaquin Valley of California. Bako Sweet says it focuses on providing the largest variety of value-added, conveniently packaged sweet potatoes, as well as bulk sweet potatoes and specialty offerings.
For more information, visit bakosweet.com.