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UNFI Releases 2023 Customer Selling Show Schedule


Providence, Rhode Island-based United Natural Foods Inc. has shared its 2023 customer events schedule, a five-event series throughout the U.S. where the company expects to host more than 10,000 attendees as they interact with brands showcasing a wide product assortment.

“In 2022, UNFI was excited to return to in-person selling shows as they offer an opportunity for our retailer customers of all sizes and formats to tap into our scale, insights and innovative offerings to deliver a differentiated value proposition to help their business grow and thrive,” said Steve Dietz, chief customer officer.

“UNFI’s 2023 slate of events will once again give our retail customers an opportunity to network with industry peers, connect with hundreds of suppliers and work with their UNFI account manager who seeks to understand their needs and proactively bring strategic recommendations to the table.”

The UNFI show schedule includes the following events:

  • Natural and Conventional Spring Summer Selling Show from Feb. 7-8 at the Loews Royal Pacific Resort at Universal Orlando in Orlando, Florida.
  • Natural Holiday Selling Show from June 7-8 at the Mohegan Sun Resort and Casino in Montville, Connecticut.
  • Conventional Winter Selling Show from Aug. 8-9 at the Minneapolis Convention Center in Minneapolis, Minnesota.
  • Fresh Specialty Selling Show on Aug. 23 at the Fort Mason Festival Pavilion in San Francisco, California.
  • Natural Winter Selling Show from Sept. 27-28 at the Mandalay Bay Resort and Casino in Las Vegas, Nevada.

At UNFI events, retailers are offered an opportunity to engage with suppliers to identify new and on-trend products, source deals and work on their merchandising plans. While at the selling shows, retailers can access hundreds of Monster Buys, exclusive UNFI deals on consumer products covering every store category, as well as participate in a variety of educational seminars, UNFI’s Master Marketer Awards and the Pitch Slam competition, presented by UNFI UpNext.

UNFI is an North American grocery wholesaler delivering a variety of fresh, branded and owned brand products to more than 30,000 locations throughout North America, including natural product superstores, independent retailers, conventional supermarket chains, e-commerce providers and food service customers.

UNFI also provides a range of services and segmented marketing expertise, including proprietary technology, data, market insights and shelf management to help customers and suppliers build their businesses and brands.

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