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Sparkling Ice Awards $150K During Annual Holiday Initiative

Seattle-based Talking Rain Beverage Company and its brand, Sparkling Ice, has announced the three winning charities of its second annual holiday give-back initiative, Cheers to Giving, a campaign created to celebrate nonprofits making a difference in their communities.

The brand called on consumers to nominate a nonprofit for a chance for them to be selected as one of three recipients of a $50,000 donation from Sparkling Ice. After receiving an abundance of nominations, Talking Rain awarded Strong Little Souls, Beautiful Spirited Women and We Don’t Waste as the program winners to help support the inspirational work of these organizations.

The three organizations are being honored for their overall impact and dedication to giving back to their communities. Strong Little Souls aims to brighten the days of children fighting cancer through care packages while financially supporting families. Beautiful Spirited Women uplifts women and girls to higher spirits, rebuild, fellowship and assistance worldwide. We Don’t Waste works to reduce hunger and food waste in the Denver area by recovering quality, unused food from the food industry and delivering it to nonprofit partners.

“We’re honored to recognize and award these three non-profits for their incredible charitable efforts as they continue making a difference within each of their communities,” said Nina Morrison, senior VP of community experience at Talking Rain.

“One thing that makes the Cheers to Giving program so special is that each charity has been nominated by a Sparkling Ice consumer. With each donation, we have the opportunity to support the causes that matter most to our consumers while helping the charities make an even greater impact in the communities they serve.” 

The brand’s donations will benefit each organization by strengthening their upcoming programming and important initiatives during the holiday season, as well as into 2023. These donations will help the organizations receive the resources and support they need within their communities.

For more information about Sparkling Ice and its charitable initiatives, visit sparklingice.com.

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