Secaucus, New Jersey-based Goya Foods has launched Stand Up Flours, a new product line of Stand Up bag flours featuring almond, coconut, wheat, chick pea and rice flavors.
As the No. 1 brand in Latin foods, according to Nielsen Strategic Planner, Goya Foods expands and generates sales beyond supermarket aisles of ethnic food products with its new line. As more Latin-inspired flavors and recipes gain mass appeal, Goya Foods develops quality and authentic products that enhances its current product line of more than 2,200 products, but attract consumers of all ethnicities worldwide.
Goya’s stand up flours offer grocery, e-commerce and mass market shoppers an option that are organic, keto-friendly and are kosher. The company offers a variety of nutritious and enriched flours. The flours are packaged in stand up bags with a suggested retail priced from $2.19-4.79.
The flavors and sizes are:
- Almond Flour bags – 16-ounce.
- Coconut Flour bags – 16-ounce.
- Wheat Flour bags – 19-ounce.
- Chick Pea Flour bags – 16-ounce.
- Rice Flour bags – 26-ounce.
Founded in 1936, Goya Foods is an Hispanic-owned food company. It manufactures packages and distributes more than 2,500 food products from Spain the Caribbean, Mexico, Central and South America. The company’s products have its roots in the culinary traditions of Hispanic communities around the world with its combination of ingredients, seasonings and preparation.
For more information on Goya Foods, visit goya.com.
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