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KeHE Begins Official Partnership With Chicago Fire FC

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Naperville, Illinois-based KeHE Distributors has announced a partnership with the Chicago Fire FC of Major League Soccer. 

The partnership will feature a “Fill the KeHE Truck” campaign that will benefit the Chicago Fire Foundation’s Participate, Learn, Achieve, Youth Soccer program, which is committed to supporting underprivileged youth through enhancing the academic performance and development of key social and emotional skills of youth through a sports-based curriculum.

The campaign kicked off at the Chicago Fire home match on May 20, asking fans to donate $25 for each youth soccer ball given to the P.L.A.Y.S. participants. The goal is to reach 500 soccer balls, with a supporting sponsor matching the first 250 balls donated. Fans who donate will receive a 10 percent discount on Chicago Fire merchandise.

Donations can be made at fillthetruck.givesmart.com.

“As a Chicago-based company of great people who work hard every day to help feed communities across the U.S., we are thrilled to be an official partner of Chicago Fire FC,” said Deb Conklin, president and CEO at KeHE.

“We appreciate and share the Chicago Fire’s commitment to serving and investing in Chicago’s youth and the under-resourced. I speak for all KeHE’s Chicagoland-based employees when I say we look forward to being a bigger part of the mission, energy and passion that is the Chicago Fire community.”

As part of the partnership, Sparky, the Chicago Fire mascot, will visit KeHE’s Romeoville distribution center for an employee appreciation event on May 25, where Sparky will meet with KeHE employees and tour the facility.

“We are excited to welcome KeHE to the Chicago Fire FC family,” said Dave Baldwin, Chicago Fire FC president of business operations.

“KeHE’s commitment to serving communities and investing in our youth, aligns with our mission as an organization. We look forward to a successful partnership with KeHE as we work together to strengthen our community.”

To learn more about KeHE’s commitment to serving and feeding America, visit kehe.com/about.

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Featured Photo PLMA Annual Private Label Trade Show
Donald E. Stephens Convention Center
Chicago, Illinois
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