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Tyson, Redner’s Markets Provide Back-To-School Boost

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Star Ranch Angus beef, a Tyson Foods fresh meats brand, has partnered with Redner’s Markets to help support educators and students beginning the new school year in Reading, Pennsylvania.

The Good Neighbor Initiative has pledged $8,000 to the Berks County Head Start program, which will use the funds for two of its enrichment initiatives – the staff wellness program and student field trips.

A preschool program for families who meet the income guidelines established by the federal government, Berks County Head Start serves more than 500 children ages 3-5 in 17 locations. 

The services include school readiness, parent engagement, social services, health/nutrition services, mental and behavioral health support and support for children with disabilities.

“We are truly honored to partner with Redner’s Market, a valued customer. It was a wonderful opportunity to get involved with the Berks County community and bring the Star Ranch Angus brand’s values to life,” said Britney Banuelos, senior brand manager at Tyson Foods

“We are proud to support the next generation and will continue to look for ways to support others in the community.”

The brand also worked with Redner’s Markets to provide back-to-school bags for all students enrolled in BCHS. The bags included school supplies and Star Ranch Angus beef coupons, as well as healthy snacks from Redner’s.  

In addition, the Star Ranch Angus brand worked with the Fightin’ Phils, the Double-A affiliate of the Philadelphia Phillies, to provide about 1,500 tickets to various nonprofits, including the Berks County Special Olympics softball team, Big Brothers Big Sisters of Berks County and Olivet Boys & Girls Club. 

Read more meat news from The Shelby Report.

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About the author

Sommer Stockton

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Sommer joined The Shelby Report in January 2022 after graduating from Brenau University in Gainesville, GA with a B.A. and M.A. in Communications and Media Studies. Sommer is excited to learn about the grocery industry and share her findings with The Shelby Report's readers!

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