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SEG Encourages Shoppers To Prep For Hurricane Season

SEG hurricane preparedness week

Southeastern Grocers (SEG) is encouraging customers to get ready during National Hurricane Preparedness Week as early predictions call for a record-breaking Atlantic season, which begins June 1.

In anticipation, the SEG Gives Foundation has donated $250,000, as well as bottled water and shelf-stable snacks, to the American Red Cross. The donation will ensure the organization is able to provide aid to communities in need. Spanning more than 70 years, SEG has donated more than $12 million over the lifetime of the partnership.

“As we brace for the potential impact of a very active hurricane season, we are encouraging our neighbors to be proactive by making necessary preparations now,” said Anthony Hucker, president and CEO of SEG. 

“With nearly 100 years serving the Southeast, we understand the uncertainty severe weather can bring, and we know being prepared early is the best defense. Through our enduring partnership with the Red Cross and our extensive experience in preparation and disaster response, we are the neighborhood grocer our communities can always count on before, during and after disaster strikes.”

National Hurricane Preparedness Week runs through May 11. Customers are encouraged to review the Red Cross’ Survival Kit Supplies checklist for essential items needed following a disaster. Each household should have the appropriate amount of water, nonperishable food, batteries and first aid kits, as well as any necessary baby supplies and pet food.

Through its Price Hold program, SEG lowers and holds down prices on more than 1,000 commonly-shopped products each hurricane season. Harveys Supermarket and Winn-Dixie customers can shop for emergency preparedness staples like shelf-stable foods, batteries, cleaning supplies and hygiene items and save about 20 percent on products identified by blue Price Hold signs.

About Southeastern Grocers

Southeastern Grocers Inc., parent company and home of Harveys Supermarket and Winn-Dixie, is an omnichannel retailer serving customers through grocery and liquor stores, as well as online with delivery and curbside pickup throughout Alabama, Florida, Georgia, Louisiana and Mississippi. 

Read more corporate chain store news from The Shelby Report.

About the author

Sommer Stockton

Web Editor

Sommer joined The Shelby Report in January 2022 after graduating from Brenau University in Gainesville, GA with a B.A. and M.A. in Communications and Media Studies. Sommer is excited to learn about the grocery industry and share her findings with The Shelby Report's readers!

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