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Circle K Puts Electronic Cigarette on Shelves

Circle K Stores will carry new FIN Electronic Cigarette in each of its eight regions.

The stores will sell the disposable FIN Electronic Cigarettes, which are equivalent to more than two packs of traditional cigarettes, as well as rechargeable FIN Electronic Cigarettes and accessories. The products are manufactured by Finiti Branding Group LLC.

FIN Electronic Cigarettes will begin an aggressive marketing and advertising campaign nationally to increase brand awareness, it says.

Russell Stone, president of Finiti Branding Group, says, “Our product line is a natural fit in Circle K and will cater to the increased demand for high quality, reliable electronic cigarettes from the Circle K customer base.”

Circle K will promote the line with in-store POS materials and POP displays on or behind the counter near the register.

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