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PEEPS Introduces Rainbow Pops, Dipped Chocolate Mousse Chicks

Last updated on September 7th, 2012 at 02:33 pm

PEEPS® fans can enjoy a rainbow of fluffy fun with the new PEEPS Rainbow Pop. A delicious display of marshmallow PEEPS Chicks are available in four individual colors and vertically nestled on a stick in one package. This imaginative new rainbow treat includes a yellow, green, pink and blue chick featured on a lollipop stick.

Brian Bachrach, senior brand manager for seasonal brands and new products at Bethlehem, Pa.-based Just Born, said, “We’re having fun this Easter—taking our iconic Chick and giving it a new look and taste. Our PEEPS Rainbow Pop and Chocolate Dipped Chocolate Mousse Flavored Chicks allow fans new ways to enjoy their favorite Easter treats.”

PEEPS also is dipping into chocolate this Easter with the new PEEPS Chocolate Dipped Chocolate Mousse flavored Marshmallow Chicks. These PEEPS Chicks are a unique combination of chocolate mousse flavored marshmallow dipped in creamy milk or rich dark chocolate. They are available in a 3-count package.

Just Born Easter Basket Treats:

• New PEEPS Rainbow Pop available in 4-count packages.

• New PEEPS Chocolate Dipped Chocolate Mousse Chicks available in 3-count packages.

• PEEPS Chocolate (milk or dark) Dipped Yellow Chicks available in 3-count packages.

• PEEPS Peepsters®—bite-sized individual pieces of chocolate (milk or dark) enveloping a marshmallow-flavored crème center. Available in 8-oz. bags.

• PEEPS Chocolate (milk or dark) Covered Marshmallow Chicks available in individually wrapped packages.

• PEEPS Chocolate Mousse Flavored Marshmallow Bunnies available in 6-count packages.

• PEEPS Sugar-Free Yellow Chicks available in 3-count packages.

• PEEPS Chicks and Bunnies available in a variety of colors and package sizes.

• Hot Tamales® Cinnamon Jelly Beans in 2.12-oz. and 14-oz. bags.

• Mike and Ike® Assorted Fruit available in 2.12-oz. and 14-oz. bags, and Tangy Twister® Jelly Beans in 14-oz. bags.

• Just Born Jelly Beans in assortment of flavors and sizes.

PEEPS fans can find these treats at their favorite stores.

 

Featured Photos

Featured Photo PLMA Annual Private Label Trade Show
Donald E. Stephens Convention Center
Chicago, Illinois
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