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POM Wonderful Rolls Out New, Smaller Bottle

Last updated on September 7th, 2012 at 11:21 am

POM Wonderful, the world’s leading pomegranate grower and trusted juice brand, will now offer its 100 percent Pomegranate Juice in a conveniently sized 8-oz. bottle, which will be available in the produce section of grocery stores nationwide.

POM Wonferful Pomegranate Juice 8-oz. BottleThe portable 8-oz. bottle is ideal for any lifestyle, offering a single serving of 100 percent pomegranate juice in one 8-oz. bottle. Each bottle contains 100 percent all-natural juice of two California-grown POM Wonderful pomegranates—and nothing more. The 8-oz. size is ideal for those on-the-go, and will join POM Wonderful’s family of products which include 16 oz., 24 oz., 48 oz. and 60 oz. sized bottles, perfectly sized for at home, all the time, enjoyment.

“At POM, we’re passionate about providing smart, healthy solutions for today’s busy consumer,” says Laurie McCartney, CMO of POM Wonderful. “We designed the new 8-oz. size to meet the needs of consumers; it is perfect to grab on the go, enjoy on your way to work, or toss into a lunchbox for a single serving of delicious, good-for-you pomegranate juice.”

As a vertically integrated pomegranate company, POM Wonderful manages every step of the process, from growing its own Wonderful variety pomegranates to hand-picking and crushing the fruit to bottling the delicious juice contained within, according to the company. POM’s “tree-to-bottle” philosophy and proprietary juicing technology ensures the highest quality juice, containing powerful polyphenol antioxidants in every 8-oz. serving.

POM Wonderful’s new 8-oz. size of 100 percent Pomegranate Juice will be available at grocery stores and convenience stores nationwide for an average retail price of $1.99.


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