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Blue Bell Brings Contest Winner Caramel Turtle Cheesecake To Freezer

Blue Bell Caramel Turtle Cheesecake
Blue Bell Caramel Turtle Cheesecake

Blue Bell fans overwhelmingly voted to bring back Caramel Turtle Cheesecake Ice Cream in last year’s Crankin’ Back the Clock Flavor Contest, and it will arrive in stores this month.

Caramel Turtle Cheesecake is a cheesecake ice cream filled with chocolate-coated caramel turtles, roasted pecans and cheesecake pieces with a chocolate cookie crust all surrounded by a smooth caramel swirl.

“You voted and we listened,” says Carl Breed, director of marketing for Blue Bell. “There were many great tasting flavors to choose from, but Caramel Turtle Cheesecake was the clear winner. We first introduced this ice cream in 2010 and we’re very excited to have it back in our line-up.”

Last year’s contest began with 24 flavors. Each week the six flavors receiving the least amount of votes were eliminated. During the final week of voting, the remaining flavors were Caramel Kettle Crunch, Caramel Turtle Cheesecake, Chocolate Decadence, German Chocolate Cake, Nutty Coconut and White Chocolate Almond. After all the votes were counted, Caramel Turtle Cheesecake received the most with 12 percent of the vote, followed by White Chocolate Almond and Nutty Coconut.

“The contest was a lot of fun because it brought back memories of great products we no longer produce,” Breed says. “People are passionate about their ice cream and they never forget a favorite Blue Bell flavor.”

Caramel Turtle Cheesecake is packaged in a specially designed half gallon featuring the Crankin’ Back the Clock Flavor Contest logo.

Also available from Blue Bell in April are favorites Peaches & Homemade Vanilla Ice Cream, Homemade in the Shade Ice Cream and Southern Hospitality Ice Cream.

For a complete list of flavors now available in stores, visit www.bluebell.com.

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Featured Photo PLMA Annual Private Label Trade Show
Donald E. Stephens Convention Center
Chicago, Illinois
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