Inventure Foods Inc. is introducing two baked snacks under its licensed partnership with TGI Fridays. Extreme Heat Crunchy Fries and Jalapeno Poppers Snack Sticks add substantial spice to a line of snacks inspired by the bar and casual dining restaurant menu.
Both snacks will begin to appear in stores and vending machines nationwide this summer. The Extreme Heat Crunchy Fries will be sold in 1.5-, 2.5- and 4.5-oz. bags; SRP $1.00, $1.99 and $2.49, respectively. Jalapeno Poppers Snack Sticks will be available in 1.25-, 2.25- and 3.5-oz. bags; SRP $1.00, $1.99 and $2.49, respectively.
The flavors reflect a consumer demand to turn up the heat, a trend also seen in Fridays restaurants with the recent introduction of its Taste & Share menu, a news release says.
According to Inventure Foods, Extreme Heat Crunchy Fries are exactly as the name implies, extremely spicy, and Jalapeno Poppers Snack Sticks offer a savory and spicy flare found in one of America’s favorite appetizer items.
Steve Sklar, SVP of marketing for Phoenix-based Inventure Foods, says, “With the addition of these new snacks, we’re not only offering the distinctive tastes consumers have grown to love from the brand, but we’ve rounded out the offerings by providing the extreme flavors consumers crave.”