Living Essentials LLC says it continues to support breast cancer causes with the introduction of a new, limited-edition, specially marked raspberry flavor of 5-hour Energy. Through Dec. 31, Living Essentials will donate 5 cents from the sale of every bottle of specially-marked raspberry flavored 5-hour Energy to Living Beyond Breast Cancer (LBBC), a national nonprofit education and support organization serving women and families affected by breast cancer. The minimum guaranteed donation is $75,000.
“Our company has a strong history of supporting causes that fight against breast cancer,” says Melissa Skabich, communications director for 5-hour Energy. “This year we chose LBBC because we’re so impressed with the great work they’re doing to empower women affected by breast cancer, and we are working hard to help support the organization both financially and by raising awareness of the cause.”
In addition to the donation, Living Essentials is launching an awareness campaign that includes national advertising, public relations and special events.
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