Unified Grocers combined its Expo and Extravaganza this fall in a new show experience designed to drive sales through the holidays and beyond. The show was held Oct. 23-24 at the Long Beach Convention Center.
Unified’s new Sell-abration event is dedicated solely to products and to moving cases at retail. This mid-sized show featured a large Market Centre presence (replacing Extravaganza) as well as significant promotions from Unified’s fresh departments, grocery, frozen, deli and corporate brands.
(Unified’s marketing, technology and service offerings will have their own show in early 2014.)
In the feature photo at top: Neal Malsom, Rafael Galvan, Patricia Nunez, Lisa Juarez, Tricia Phelps and Rey Garza, Bar-S Foods. Find more photos from the event here.
