Last updated on June 13th, 2024 at 04:17 pm
Scottsdale, Arizona-based health-focused beverage company Yerbaé has launched four new flavors in 16-oz. Ardagh beverage cans.
Yerbaé’s new flavors include coconut raspberry, orange vanilla dream, watermelon strawberry and mango passionfruit. The new flavors extend the brand’s reach, bringing more flavor and options to consumers seeking a healthy alternative to traditional diet sodas, while improving on the inherent benefits of sparkling water.
In addition to delivering a healthy beverage experience characterized by non-GMO and gluten-free ingredients, Yerbaé sparkling water contains the herb yerba mate, which provides naturally occurring caffeine.
“Your diet either helps you or hurts you, so when we couldn’t find a clean beverage that could deliver function, we decided to create our own,” company co-founder Karrie Gibson said. “Our products introduce one of the world’s most consumed herbal teas and combines it with sparkling water that produces an uplifting effect from our yerba mate. We’re excited to provide consumers with additional flavors in a larger package, complementing our full line of 12 oz. offerings, which are all packaged in environmentally-friendly, highly-recycled aluminum beverage cans.”
“We’re proud to support Todd and Karrie (Gibson) in their efforts to provide further variety in the sparkling water category, combining health and functionality,” said Claude Marbach, CEO, Ardagh Metal, North America. “We remain excited about the sparkling water market as brands strengthen and extend their market reach, supported by the inherent benefits of beverage cans, including protecting from sunlight to preserve ideal taste profiles and bottom-line advantages such as filling, distribution and retail display economics.”
Yerbaé sparkling water currently is available in eight Western states with expansion to 16 states this year. Major retailers currently distributing the product include Wawa, Circle K, Sprouts and Safeway/Albertsons.
Ardagh Group operates more than 100 metal and glass production facilities in 22 countries across five continents, employing more than 23,000 people with sales of $9 billion.
