Kimberly-Clark has appointed Alison Lewis to the newly created position of chief growth officer.
Lewis joins Dallas, Texas-based Kimberly-Clark from Johnson & Johnson, where she had served as chief marketing officer (CMO) of the global consumer business since 2013. She will join Kimberly-Clark at the end of July.
Kimberly Clark’s brands include Huggies, Kleenex, Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus, Neve, Plenitud, Viva and WypAll.
As chief growth officer, Lewis will have responsibility for leading the global marketing team, building marketing capabilities and leading the corporate research and engineering team on creating consumer-inspired innovation. She will play a key role in the company’s initiatives to improve commercial capabilities that drive growth. Lewis will report to Mike Hsu, CEO, and become a member of Kimberly-Clark’s global executive leadership team.
“This appointment demonstrates our commitment to drive growth and excellence in the way we invent, market and sell our products across the world,” said Hsu. “Alison brings a wealth of brand experience to this new position on our senior team. I’m confident she will help us put the full power of our enterprise scale behind our biggest product, promise and channel innovation ideas.”
Prior to her role at Johnson & Johnson, Lewis served as CMO, SVP-North America at The Coca-Cola Co., where she held several assignments after joining that company in 1996. Preceding that, she held several brand management roles at Kraft Foods.