Home » Pre Brands Introduces Grass-Fed, Center-Cut Beef Tenderloin Roast

Pre Brands Introduces Grass-Fed, Center-Cut Beef Tenderloin Roast

Pre beef tenderloin

Pre Brands, a provider of 100 percent grass-fed and grass-finished beef from Australia and New Zealand, says its Pre Center-Cut Beef Tenderloin Roast will be available nationwide for the holiday season.Pre Brands logo

“Whether consumers are spending holidays quietly with only immediate family or hosting a larger celebration, they’ll be craving something special this year,” said Kevin Ponticelli, CEO of Pre Brands. “Culinary-minded home cooks and better-for-you customers are interested in pursuing high-end restaurant quality in their own kitchens. Pre Center-Cut Beef Tenderloin is the premium centerpiece of the holiday dinner table.”

Pre beef is farmed in Australia and New Zealand, where cows graze on thousands of acres of nutrient-rich pastures year-round. With a mild climate and lush pastures, Australia and New Zealand have the highest standards in the world for grazing and certification. Pre beef is cut, trimmed or ground and packaged for nationwide distribution in Chicago.

In the past six months, Pre has demonstrated not only resilience but also reliability. Since the pandemic began, Pre has consistently delivered high-quality product with minimal disruption, thanks to a steel-tough supply chain. Pre has doubled capacity since February, with sales growth exceeding 130 percent year over year.

Like all Pre beef, Pre Center-Cut Beef Tenderloin Roast is 100 percent grass-fed and finished, with no added hormones, antibiotics or GMOs. Pre beef is packaged in airtight, completely transparent, vacuum-sealed plastic that is 100 percent nitrate- and BPA-free. Pre beef is Halal compliant, Whole30 approved, certified paleo and keto.

Pre Center-Cut Beef Tenderloin Roast is 28-oz. with an SRP of $49.99. Pre Center-Cut Beef Tenderloin Roast comes with consumer tips for preparation, serving suggestions and recipe ideas on the package, such as Horseradish and Garlic Crusted Tenderloin and Tenderloin with a Classic Pan Sauce.

Pre beef is available nationwide at grocers, specialty markets, club stores and via e-commerce.

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