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Whole Foods Celebrates Valentine’s Day With Virtual Cooking Classes

Valentine's Day

Last updated on June 13th, 2024 at 03:19 pm

Whole Foods Market, headquartered in Austin, Texas, has released “Gourmet Date for Good,” a series of three virtual live cook-along events to celebrate Valentine’s Day weekend at home in three unique ways. Organized by Whole Foods Market and hosted by comedian Heather McMahan, actress Tabitha Brown and comedian Matt Bellassai, each event is designed for a different love-themed occasion, including Galentine’s Day on Feb. 13, Valentine’s Day on Feb. 14 and Singles Awareness Day on Feb. 15.

Each experience will last 30-45 minutes and will offer the opportunity for real-time Q&A with hosts. The collection of Valentine’s Day-inspired experiences includes:

  • Saturday, Feb. 13, at 8 p.m. EST: Galentine’s Day – Comedian, actress and regular “Today with Hoda & Jenna” cohost Heather McMahan will join her mom, Robin, and her sister, Ashley, in the kitchen while showing you how to make their steak crostini with basil vinaigrette sauce to tickle your taste buds.
  • Sunday, Feb. 14, at 8 p.m. EST: Valentine’s Day – On the most popular date night of the year, grab your honey and join actress and vegan lifestyle personality Tabitha Brown and her husband, Chance, in making vallops — vegan scallops, combined with her herbaceous vegan butter and Whole Foods Market Hearts of Palm pasta, or your noodle of choice.
  • Monday, Feb. 15, at 8 p.m. EST: Singles Awareness Day – Join author, podcast host, unprofessional baker extraordinaire and comedian Matt Bellassai in making chocolate lava cake, the one dessert everybody feels pressure to share but secretly wants to inhale alone.

Tickets are available for the “Gourmet Date for Good” virtual experiences by making a donation through Eventbrite to the Independent Restaurant Coalition, a grassroots organization formed by chefs and independent restaurant owners which advocates for the nation’s 500,000 local restaurants and bars affected by COVID-19. Recognizing the incredible challenges faced by the restaurant industry, Whole Foods Market will be making an additional contribution to the cause, matching all ticket donations up to $50,000.

“America’s 500,000 independent restaurants and bars are grateful to Whole Foods Market for their support this holiday,” said Erika Polmar, chief operating officer at the Independent Restaurant Coalition. “Valentine’s Day weekend — typically one of the busiest weekends of the year for restaurants — will be yet another massive revenue loss facing our industry. The donations from ‘Gourmet Date for Good’ will provide significant assistance to help ensure they can fully reopen when it is safe to do so.”

Donating to secure tickets through Eventbrite unlocks access to a list of ingredients to purchase prior to the live event to cook, bake and even sip along. Prime members can enjoy free two-hour delivery from Whole Foods Market in more than 2,000 cities and towns, and free one-hour pickup from Whole Foods Market, now available at all U.S. locations. Visit amazon.com/wholefoods for additional details.

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