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Savannah And Oak View Group Unveil Naming Rights Partnership

Celebrating naming rights partnership in Savannah, Georgia, are (from left) Brett Giesick, president of Enmarket; Savannah Mayor Van Johnson; and Peter Luukko, chairman, of Oak View Group Facilities. The Enmarket Arena, Savannah’s newest destination for live entertainment, will open in January 2022. (Photo Courtesy: Oak View Group Facilities)

The City of Savannah, Georgia, and Oak View Group Facilities, managers and operators of the soon-to-open 9,500-seat arena, unveiled a multi-year naming rights partnership with Enmarket, the chain of convenience stores based in Savannah. As a result, the arena will be named Enmarket Arena.

The deal was brokered by Global Partnerships, the sales and marketing arm of Oak View Group responsible for selling across all OVG Arena Development projects.

“As we celebrate the 100th anniversary of Colonial Group, we are thrilled to have subsidiary EnMarket, an outstanding community partner, to be the naming rights partner for our new arena. We appreciate our partnership with the Oak View Group and their dedication in making our world-class arena a reality,” said Mayor Van Johnson, City of Savannah.

Oak View Group, which will manage and operate the Enmarket Arena, is currently involved in other new arena construction projects, including the Climate Pledge Arena, home to the National Hockey League’s newest franchise, the Seattle Kraken; the UBS Arena in Belmont Park, New York, the new home of the NHL’s New York Islanders; Co-Op Live in Manchester, England; and the Coachella Valley Arena in Coachella Valley, California, the home of the newest AHL franchise.

Global Partnerships is also responsible for securing the naming rights for these projects.

“The Enmarket Arena will be a premier destination for top-quality live entertainment featuring many of the world’s top performers, athletes and attractions,” said Peter Luukko, chairman of Oak View Group Facilities. “We are grateful to this new partnership with Enmarket, who will help us extend the reach of the arena throughout the Southeast. And, every time there is an event here at Enmarket Arena it will reinforce their long-standing support and commitment to the community.”

“Enmarket’s partnership with Oak View Group and the City of Savannah extends a long history supporting Savannah’s vibrant music, sports and arts scene,” said Brett Giesick, president of Enmarket. “The opening of the Enmarket Arena in 2022 will be an exciting moment for Savannah. It is a venue where Savannahians and people from all over the Southeast will enjoy experiences that become lifetime memories. Our participation in this venture embraces our mission to enrich life in our community. We’re proud to be a part of such an historic undertaking in our hometown.”

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