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Clubby Seltzers Completes Series A Round Of Funding

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Oklahoma City, Oklahoma-based Clubby Seltzers, a leading independent craft seltzer, has announced that it recently closed its Series A round of funding.

The round was led by Lane Gibbs and Matt Whitaker, two of the founding partners, and a group of individual investors that included Cody Campbell and John Sellers (Double Eagle Seltzers Holdco). The funding will help the launch of the Clubby Seltzers beverages in several new states, including Texas, California, Florida, Arizona, Georgia, South Carolina and Colorado.

This funding comes after a launch in 2021 with Clubby Seltzers becoming the No. 1 velocity craft beer or seltzer SKU in the state of Oklahoma within months of release of its original Clubby Seltzer flavor. Since launching the brand in April 2021, Clubby Seltzers has added a grape flavor, and will soon be expanding its flavor line-up to a four variety pack, including the original lemon-lime, grape, orange and raspberry-lemon flavors. Each Clubby Seltzers flavor contains electrolytes and only 100 calories, 2g sugar and 5 percent ABV.

Clubby Seltzers is currently distributed across more than 540 locations in Oklahoma, including major retailers such as Whole Foods, Walmart, Target, Quik Trip and Reasor’s, a subsidiary of Brookshire Grocery Co.

Clubby Seltzers was launched in April 2021 by three friends: Lane Gibbs, Matt Whitaker and Thomas Moratto, who set out to create a drink that was crisp, refreshing and better tasting than other seltzers on the market but with low sugar, low calories and electrolytes.

For more information, visit clubbyseltzers.com.

For more beverage news from The Shelby Report, click here.

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