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Instacart Adds Fresh-Cut Trees To App For Holiday Delivery


Instacart is offering customers the option to have their Christmas tree and other holiday decor delivered through the app.

Customers can order fresh-cut trees, artificial trees and a wide variety of seasonal decor for same-day delivery from a variety of grocery, wholesale, home improvement and specialty stores across the country.

“We’re excited to offer Instacart customers same-day, nationwide tree delivery this holiday season,” said Daniel Danker, chief product officer.

“Trimming a holiday tree is a beloved annual tradition for many families and we’re delighted to offer a convenient and time-saving way for customers to get their trees and seasonal decor with just a few taps, so they can spend more time holiday-ing and less time hauling.”

The program is powered by Instacart’s Big & Bulky technology and community of more than 600,000 shoppers. Big & Bulky is a recently launched fulfillment solution that enables retailers to offer same-day and scheduled delivery for large items up to 60 pounds.

Live trees up to five feet tall are available for same-day Instacart delivery, and customers can also request they be trimmed and leveled via the Delivery Instructions section before checking out in the Instacart App. In addition to the all-new same-day live tree delivery, Instacart also delivers artificial trees up to nine feet tall, ornaments, tree trimmings, string lights, table decorations and more.

Instacart partners with more than 1,000 national, regional and local retail banners to facilitate online shopping, delivery and pickup services from more than 75,000 stores across North America on the Instacart marketplace. The platform offers retailers a suite of technology products and services to power their e-commerce experiences, fulfill orders, digitize brick-and-mortar stores, provide advertising services and glean insights.

With Instacart Ads, thousands of CPG brands partner with the company to connect with consumers online at the point of purchase. With Instacart Health, the company is providing tools to increase nutrition security, make healthy choices easier for consumers and expand the role that food can play in improving health outcomes.

For more information, visit instacart.com/company.

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