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NGA Welcomes Sar As Marketing Manager, Promotes Wengroff

NGA adds Caroline Sar and promotes Max Wengroff
Caroline Sar and Max Wengroff

The National Grocers Association has welcomed Caroline Sar as its manager of marketing and member engagement and has promoted Max Wengroff to senior manager of government relations.

Sar joins the NGA communications team in the Washington, D.C., office. She brings experience as a project manager, operations analyst and digital marketing analyst. Her duties will include creating and coordinating marketing strategies across the association, managing NGA’s websites and developing marketing pieces to communicate with NGA members.

“Caroline hit the ground running as she joined the team shortly before the NGA Show, where she proved to be a great asset,” said Laura Strange, NGA’s chief communications and engagement officer. “We are confident that her skills will bring value to our team and our members.”

Wengroff will become a junior lobbyist on NGA’s government relations team and help support NGA members on payments, tax, labor, sustainability and other policy issues.

Wengroff joined NGA in May 2022 as executive assistant to the government relations, industry relations and communications teams and has served as coordinator of GR and membership. He was previously promoted to manager of government relations and membership.

“Max has shown an eagerness to get the job done right and a willingness to learn and grow in every role he holds,” said Stephanie Johnson, NGA’s VP of government relations.

About NGA

Washington, D.C.-based NGA is the national trade association representing the retail and wholesale community grocers that comprise the independent sector of the food distribution industry. NGA members include retail and wholesale grocers located in every congressional district across the country, as well as state grocers’ associations, manufacturers and service suppliers.

Read more association news from The Shelby Report.

About the author

Sommer Stockton

Web Editor

Sommer joined The Shelby Report in January 2022 after graduating from Brenau University in Gainesville, GA with a B.A. and M.A. in Communications and Media Studies. Sommer is excited to learn about the grocery industry and share her findings with The Shelby Report's readers!

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