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Zallie Family Markets Begins Nutrition Initiative For SNAP Customers

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Zallie Community Foundation announces a new initiative, Good Food Bucks, with Zallie Family Markets to address nutrition insecurity amongst SNAP EBT customers.

Good Food Bucks is a statewide nutrition incentive program in New Jersey, administered by City Green Inc. This program doubles the value of fruit and vegetable purchases for shoppers who use SNAP by giving them a matching coupon every time they shop for produce at participating grocery store locations.

Through a new partnership with the Zallie Family Markets and Zallie Community Foundation, shoppers buying produce with SNAP will receive Good Food Bucks at the ShopRites of Lawnside and Sicklerville.

When a shopper purchases fresh produce using their SNAP EBT card and ShopRite Price Plus card, they will receive a matching coupon for up to $5 to use for future purchases of fruits and vegetables. Good Food Buck coupons can be redeemed for more fresh fruits, vegetables and herbs at the same ShopRite location.

“We are thrilled to partner with City Green and join the Good Food Buck network,” said Renee Zallie, founder and president of the Zallie Community Foundation.

“The program will build upon the Zallie Community Foundation’s initiatives to fight food insecurity and increase access to nutritious foods. We are grateful to give our customers the opportunity to enjoy more fruits and vegetables at our Zallie Family Markets ShopRite stores in the Lawnside and Sicklerville communities.”

City Green Inc. has operated the Good Food Bucks program since 2011, which serves as New Jersey’s largest statewide nutrition incentive program, spanning more than 45 different grocery stores, farm stands and farmers markets across 20 counties.

Since 2016, more than $706,000 in Good Food Bucks incentive dollars have been spent at City Green’s network of partner locations by more than 56,000 customers. City Green is a federal USDA GusNIP grant recipient for administering nutrition incentives across the state. Good Food Bucks at these locations is also supported by Tepper Foundation and Robert Wood Johnson Foundation.

“City Green is excited to bring Good Food Buck SNAP incentives to Camden County and add to the landscape of food security initiatives happening in the area,” said Lisa Martin, City Green’s director of food access.

“Zallie Family Markets and the Zallie Community Foundation have shown strong commitments to improving health and wellness in their communities, and they were a natural partner for the Good Food Bucks program. Good Food Bucks help to ease grocery budgets so shoppers can have more choice in selecting high quality, fresh, healthy food for themselves and their families.”

Read more independent store news from The Shelby Report.

About the author

Sommer Stockton

Web Editor

Sommer joined The Shelby Report in January 2022 after graduating from Brenau University in Gainesville, GA with a B.A. and M.A. in Communications and Media Studies. Sommer is excited to learn about the grocery industry and share her findings with The Shelby Report's readers!

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