Home » Kraft Foods Sues Cracker Barrel Over Product Sales
Grocery News National

Kraft Foods Sues Cracker Barrel Over Product Sales

Cracker Barrel logo

Last updated on August 31st, 2022 at 03:41 pm

Kraft Foods is suing Lebanon, Tenn.-based Cracker Barrel Old Country Store over its decision to begin selling some of its products in grocery stores.

The Nashville Business Journal reports that, according to court documents, Kraft wants a marketing agreement between Cracker Barrel and John Morrell Food Group to be voided because it believes it violates Kraft’s own rights to the Cracker Barrel brand.

Kraft argues that, since 1954, the only Cracker Barrel branded products at grocery stores have come exclusively from Kraft or have been licensed from Kraft, not the restaurant chain.


About the author

Kristen Cloud

Kristen was Editor at The Shelby Report.

1 Comment

Click here to post a comment

Featured Photos

Featured Photo PLMA Annual Private Label Trade Show
Donald E. Stephens Convention Center
Chicago, Illinois
Share via
Copy link
Powered by Social Snap