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Kevin Leap Joins Frieda’s Specialty Produce


Frieda’s Specialty Produce welcomes long-time produce industry professional Kevin Leap as director of business development.


“We are so delighted to have Kevin on board,” said Karen Caplan, president and CEO of Frieda’s. “Kevin has a fantastic reputation and a lot of experience building programs and introducing products to both retailers and food service operators across the country. Our sales and business development teams are thrilled to work with him in creating more excitement in the specialty category.”


“I have long admired Frieda’s and the Caplan family, and am happy to be able to work with them as they continue to grow the company and extend the reach of their brand,” said Leap.


Leap was most recently with West Pak Avocado, developing new business programs in both retail and food service. Previously, he was the director of sales at Dulcinea Farms and sales manager at Ready Pac Specialties.

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